Curriculum

Business and Enterprise

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Edexcel Tech Award in BTEC Business/Enterprise
The qualification gives students the opportunity to develop sector-specific knowledge and skills in a practical learning environment. The main focus is on the knowledge, understanding and skills required to research, plan, pitch and review an enterprise idea that includes:

• Development of key skills that prove aptitude in planning an enterprise activity, including market research, planning, carrying out financial transactions, communication and problem solving

• Knowledge that underpins effective use of skills, such as the features and characteristics of enterprises and entrepreneurs, and the internal and external factors that can affect the performance of an enterprise

• Attitudes and ways of working that are considered most important for enterprise, including monitoring and reflecting on performance of an enterprise idea and own use of skills.

Curriculum Overview – Edexcel Tech Award in BTEC Business/Enterprise
Year 9 Year 10/11

Component 1: Exploring Enterprises Examine the characteristics of enterprises

  • What is an enterprise?
  • Types and characteristics of small and medium enterprises (SMEs)
  • The purpose of enterprises
  • Entrepreneurs

Explore how market research helps enterprises to meet customer needs and understand competitor behaviour

  • Customer needs
  • Using market research to understand customers
  • Understanding competitors

Investigate the factors that contribute to the success of an enterprise

  • Internal and external factors
  • Situational analysis
  • Measuring the success of an SME

Component 2: Planning for and Pitching an Enterprise Activity

Explore ideas and plan for a micro-enterprise activity

  • Generating ideas for a micro-enterprise activity
  • Plan for a micro-enterprise activity

Pitch a micro-enterprise activity

Pitching a micro-enterprise activity

Component 3: Promotion and Finance for Enterprise

Promotion

  • Elements of the promotional mix and their purposes
  • Targeting and segmenting the market
  • Factors influencing the choice of promotional methods

Financial records

  • Financial documents
  • Payment methods
  • Sources of revenue and cost
  • Terminology in financial statements
  • Statement of comprehensive income
  • Statement of financial position
  • Profitability and liquidity

Financial planning and forecasting

  • Using cash flow data
  • Financial forecasting
  • Suggesting improvements to cash flow problems
  • Break-even analysis and break-even point
  • Sources of business finance